We're introducing the accountability of digital media analytics to how brands and broadcasters measure television impact. iQ media can overlay each of your most important KPIs in one, simple dashboard—from social to financials, or website to foot traffic—and directly sync it to the exact moment your brand is seen or heard on every screen.
So go ahead, track everything.
Our living archive of television data helps PR professionals keep executives and spokespeople on message and prepared for media engagement.
Whether you’re strategizing for a product launch or tapping into industry trends, iQ media equips marketers with the integrated media analytics they need to optimize cross-channel marketing efforts.
We bring the same rich analytics experience from online and social to how you plan and analyze paid media on television—so you can bring accountability to every media buy.
Your audience is constantly engaging with your brand on multiple screens—so why should your audience data live in a silo? iQ media gives broadcasters an unprecedented view into how multi screen engagement affects their brand on every channel.
Keep track of when and how your paid media appears on television, as well as the conversations that happened on social, website traffic and shifts in sales metrics as a result—all served directly alongside highly synchronized data.
Get the customer feedback you need before launching a new product or entering a new market. Plus, you can track your competitor’s recent marketing activity in near real-time, from influencers on social media to interviews on TV.
We don't believe that "all publicity is good publicity." With access to unprecedented historical data, iQ media helps prepare leadership and stakeholders with the right messaging to make the most of every earned media opportunity.
Marketing content can't be a silo anymore. iQ media data suites help you make meaningful correlations between the campaigns you manage and how each channel responds.